Staff apps

  1. Fully branded custom staff apps
  2. Setting up the iOS staff app
  3. Setting up the Android staff app
  4. Example staff app descriptions

Fully branded custom staff apps

Each client that subscribes to the staff apps have their own fully branded iOS and Android apps.

Due to the additional management of separately branded apps for each client, there is an additional monthly fee. There are several critical factors that contribute to the overall value and sustainability of the service. Here are the key reasons:

1. Continuous Development and Maintenance

  • Ongoing Updates: The platform requires continuous updates to ensure compatibility with the latest operating systems, security protocols, and third-party integrations. These updates provide clients with the latest features and bug fixes.
  • Maintenance: Regular maintenance activities are essential to ensure the app runs smoothly, efficiently, and securely. This includes server upkeep, database management, and system monitoring.

2. Security and Compliance

  • Security Measures: Maintaining high security standards involves constant monitoring, threat detection, and implementing security patches to protect client data from cyber threats.
  • Compliance: Ensuring that the platform complies with various regulations (e.g., GDPR, HIPAA) requires ongoing efforts, audits, and adjustments to the system.

3. Infrastructure Costs

  • Server Costs: Hosting client-branded apps on reliable and scalable servers incurs monthly expenses. These costs cover server space, bandwidth, and other related infrastructure needs.
  • Scalability: To accommodate growing client bases and increased usage, the platform needs to scale its resources, which involves additional costs.

4. Customer Support

  • Technical Support: Providing continuous customer support ensures clients receive timely assistance with any issues or queries. This support can include troubleshooting, user training, and consultation.
  • Customer Success: Dedicated teams work to help clients achieve their business goals with the app, involving personalized strategies, onboarding, and ongoing support.

5. Customization and Branding

  • Personalization: Customizing each app to align with the client's brand identity involves design, development, and testing efforts. This customization process is labor-intensive and requires dedicated resources.
  • Brand Updates: As clients update their branding or require new features, continuous adjustments and enhancements are made to the apps.

6. Research and Development

  • Innovation: Investing in R&D to innovate and improve the platform ensures that clients benefit from cutting-edge technology and features. This includes exploring new technologies, user experience improvements, and competitive enhancements.

7. Licensing and Third-Party Integrations

  • Licensing Fees: Utilizing third-party software, APIs, and tools often involves licensing fees that are a recurring cost for the platform.
  • Integration Costs: Integrating and maintaining third-party services within the client-branded apps require ongoing effort and resources.

8. Quality Assurance

  • Testing: Rigorous testing processes are in place to ensure the app's performance, reliability, and user satisfaction. This includes automated tests, manual tests, and user feedback analysis.
  • Performance Optimization: Continuous performance monitoring and optimization are necessary to provide a seamless user experience.

The cost ensures we can provide a high-quality, secure, and reliable service that meets the evolving needs of our clients. This fee structure supports the sustainable operation and growth of the platform, ensuring long-term value for all our superb clients!

Setting up the iOS staff app

For us to publish your iOS app we require you to:

  • Enrol with the Apple Developer Program here: https://developer.apple.com/programs/enroll/.
    • This also ensures that it is your company name that appears alongside your app.
  • Once you have enrolled please contact us to get an email address to add as an admin to your developer team within your account so we can publish the app on your behalf.

We then also need the following to go alongside your apps on the App Store:

  • App name
    • Max 30 characters
  • Subtitle
    • Max 30 characters
    • Here you can briefly describe the value of the app
  • Description
    • Max 4000 characters
    • Full description of the app, its features and benefits
  • Promotional text
    • Max 170 characters
    • This shows at the beginning of the app description
    • Write a compelling text
    • You can edit it at any time without the need to submit a new app version

More details for each of these:

App name

  • Your app’s name plays a critical role in how users discover it on the App Store. Choose a simple, memorable name that is easy to spell and hints at what your app does. Be distinctive. Avoid names that use generic terms or are too similar to existing app names. An app name can be up to 30 characters long.

Subtitle

  • Your app’s subtitle is intended to summarize your app in a concise phrase. Consider using this, rather than your app’s name, to explain the value of your app in greater detail. Avoid generic descriptions such as “world’s best app.” Instead, highlight features or typical uses of your app that resonate with your audience. You can update your subtitle when submitting a new version of your app to help you determine the subtitle that’s most effective for engaging users. A subtitle can be up to 30 characters long and appears below your app’s name throughout the App Store.

Description

  • Provide an engaging description that highlights the features and functionality of your app. The ideal description is a concise, informative paragraph followed by a short list of main features. Let potential users know what makes your app unique and why they’ll love it. Communicate in the tone of your brand, and use terminology your target audience will appreciate and understand. The first sentence of your description is the most important — this is what users can read without having to tap to read more. Every word counts, so focus on your app’s unique features.

Promotional text

  • Your app’s promotional text appears at the top of the description and is up to 170 characters long. You can update promotional text at any time without having to submit a new version of your app. Consider using this to share the latest news about your app, such as limited-time sales or upcoming features.

Keywords

  • Keywords help determine where your app displays in search results, so choose them carefully to ensure your app is easily discoverable. Choose keywords based on words you think your audience will use to find an app like yours. Be specific when describing your app’s features and functionality to help the search algorithm surface your app in relevant searches. Consider the trade-off between ranking well for less common terms versus ranking lower for popular terms. Popular, functional terms, such as “jobs” or “social”, may drive a lot of traffic, but are highly competitive in the rankings. Less common terms drive lower traffic, but are less competitive.
     
  • Keywords are limited to 100 characters total, with terms separated by commas and no spaces. (Note that you can use spaces to separate words within keyword phrases. For example: Property,House, Real Estate.) Maximize the number of words that fit in this character limit by avoiding the following:
    • Plurals of words that you’ve already included in singular form
    • Names of categories or the word “app”
    • Duplicate words
    • Special characters — such as # or @ — unless they’re part of your brand identity. Special characters don’t carry extra weight when users search for your app
       
  • Improper use of keywords is a common reason for App Store rejections. Do not use the following in your keywords:
    • Unauthorized use of trademarked terms, celebrity names, and other protected words and phrases
    • Terms that are not relevant to the app
    • Competing app names
    • Irrelevant, inappropriate, offensive, or objectionable terms
       
  • In addition, keep in mind that promotional text doesn’t affect your app’s search ranking so it should not be used to display keywords.

Setting up the Android staff app

We will need the following to go alongside your Android app on Google Play.

  • Title
    • Max 30 characters
  • Short description
    • Max 80 characters
  • Long description
    • Max 4000 characters

More details for each of these:

Title

  • Your title should be unique and accessible, avoid common terms and reinforce what your app is about.
  • Keep your title focused. Long titles may be shortened on some devices that your users are browsing on.
  • Avoid using subtle misspellings of general terms, as users may end up correcting misspelled search terms.

Description

  • Focus on your users and what they will get from your app.
  • Review your app’s description on the Google Play app and Web Store to ensure that the most important text is visible on the top half of the web page where the users don't have to scroll down.
  • Use SEO best practices in your 'Description', but be mindful of the Google Play content policies regarding spam and IP infringement (for example, keyword spamming, impersonation, etc.).

Promo text

  • Provide a short, one-line description of your app experience. 

 

Example staff app descriptions

Staff app description example 1

Find part-time, temp and event work in London and across the #insert country here# using the [[insert_company_name]] app.

Staff app description example 2

Find part-time, temp and event work in #insert city here#  and across the #insert country here# using this [[insert_company_name]] app..
 
Using this app, you can find great, paid temp and part-time work that fits around your schedule, sign up to jobs and even check-in and out of shifts via the app.

  • Main features:
  • Find temp & event work that fits around your schedule
  • Excellent pay, prompt payment
  • Check in & out of shifts directly within the app
  • Track completed jobs
  • All [[insert_company_name]] messages received and stored in one place
  • Work with great brands & with great people
  • Values-based process to more accurately match people to the jobs in which they will succeed

Staff app description example 3

Find part-time, temp and event work in #insert city here#  and across the #insert country here# the [[insert_company_name]] app.

[[insert_company_name]] is a leading UK staffing talent solutions organisation. Using this app, you can find great, paid temp and part-time work that fits around your schedule, sign up to jobs and even check-in and out of shifts via the app.

Features include, but not limited to:

  • Find temp & event work that fits around your schedule
  • Excellent pay, prompt payment
  • Check in & out of shifts directly within the app
  • Track completed jobs
  • All [[insert_company_name]] messages received and stored in one place
  • Work at great events & with great people

The [[insert_company_name]] app offers bar, waiting, hospitality, promo, experiential marketing, host/hostess, student, graduate, weekend and holiday jobs.

Staff app description example 4

Find part-time, temp and event work in #insert city here#  and across the #insert country here#  using this [[insert_company_name]] app.

Using this app, you can find great, paid temp and part-time work that fits around your schedule, sign up for jobs and even check-in and out of shifts via the app.

Main features

  • Find temp & event work that fits around your schedule
  • Excellent pay, prompt payment
  • Check in & out of shifts directly within the app
  • Track completed jobs
  • All [[insert_company_name]] messages received and stored in one place
  • Work with great brands & with great people 

At [[insert_company_name]] we are all about our people. We consistently benchmark our rates to ensure our pay rates are always competitive and fair.  Meaning all our staff receive an hourly rate well above the recommended living wage.  We also strive to recognise those that go above and beyond whilst working with us, with monthly rewards for staff worker of the month and completion bonuses for staff that satisfactorily complete their booked shifts.

Using this app, you can locate work by browsing our ‘Jobs Market’ and keep your availability up to date so you never miss that next exciting role with your favourite brand. With this app, you are able to check-in and check-out on every shift, meaning that those unnecessary phone calls to confirm you have arrived are gone forever.
 
Here at [[insert_company_name]], we offer numerous roles including sampling, hospitality, presenting, acting, rigging and many more – we’re not just looking for Brand Ambassadors! So, what are you waiting for, click on that install button!